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Escape in Time Delivers A Truly Immersive Escape Room Experience

By Pamela Sosnowski

Looking for a thrill in the Madison area? At Escape in Time, you and a group of friends can search for a pirate's pillaged gold, uncover an alien autopsy mystery, or try to escape from a serial killer--and you only have an hour to do so. Escape in Time gives people a chance to turn off their smartphones, connect with others, work their brains, and have their pulse quickened at these highly realistic escape rooms. The major difference between Escape in Time and other escape room companies, according to owner Sara Kitchell, is the amount of detail and care that went into each room to provide players with a truly immersive experience.

"We have been to several Escape Rooms ourselves and were always disappointed by the lack of decor, inspiration and creativity," she explains. "We use music, sounds, scents, air, movement, props, and décor to provide you with an alternate universe. We used our background and skills to design each room so that you would feel as though you are transported to another dimension through a time portal--that each group would be removed from reality, focus on their surroundings and the games themselves."

Even before players enter a room, they'll notice the difference the minute they walk through Escape in Time's doors--the reception area is a futuristic waiting area bathed in vibrant blue light with monitors that allow staff to view each group's progress. The room themes vary from the tame (Water Landing, which has players trying to escape a floating crashed plane) to the gory (Eat Or Be Eaten, in which participants need to escape a blood-soaked meat packing plant before a serial killer returns.)

Each room likes look it came straight out of movie set right down to the most minuscule detail. Some rooms are only suitable for children age 13 and older (which need to be accompanied by an adult.) Infants, toddlers, and pets (except for service dogs) are not allowed but the facility does have a few handicap accessible rooms and an elevator. Rooms need to be reserved in advance, as they do book up quickly! The average price is just under $30, which varies depending upon the number of participants in the group and private rooms are available.

The escape room phenomenon originated in Asia and has been migrating to the States during the past decade, according to Kitchell. Escape in Time opened in April 2016 and has a few new room themes about to launch, and will soon be added a virtual reality room to its game options. The virtual reality room will include four 4D stations and one 5D platform, which is one of three 5D systems in the United States (the other two are located in Los Angeles and Las Vegas) - making Escape in Time the the only place with a 5D system in the entire midwest! Escape in Time has been used by groups celebrating birthdays, anniversaries, and holding corporate team building. "But it's great for getting together with friends, family, or meeting new people, too!" says Kitchell.

Kitchell is excited about the company's growing popularity at a time when so many connections are formed digitally, and loves giving players a great experience. "We hope our customers feel like they have had an 'out of this world' experience, win or lose," she says. "It is our goal that customers are excited to spread the word that Escape in Time isn't like any other escape room they have been to before. From the moment they walk through our door they are blown away by the awesome customer service, cool ambience, extreme level of detail, plus fun and challenging puzzles!"

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